{"id":2,"date":"2012-07-21T22:38:37","date_gmt":"2012-07-21T22:38:37","guid":{"rendered":"https:\/\/hausumountain.com\/?page_id=2"},"modified":"2018-03-17T19:39:25","modified_gmt":"2018-03-17T19:39:25","slug":"sample-page","status":"publish","type":"page","link":"https:\/\/hausumountain.com\/?page_id=2","title":{"rendered":"About the Label"},"content":{"rendered":"<h5>With one tentacle threaded through the US noise underground and one ear fixed on a worldwide online network of freak-friendly minds, the Hausu Mountain label has pumped a diverse menu of experimental music from its volcanic peak at a steady clip since 2012. Founded in Chicago by musicians and roommates Doug Kaplan (who records as MrDougDoug) and Max Allison (who records as Mukqs), the label originally served as a home for their own projects, including the trio Good Willsmith.\u00a0As Kaplan and Allison discover new projects from touring the DIY circuit and scraping through the strangest corners of the internet, the label\u2019s wide catalog grows to encompass everything from otherworldly synthesizer composition to frantic beat production in the IDM tradition to strains of free jazz infused with electronics alongside horns or drums &#8211; onward through any number of genre-bending mutations you might find in the \u201c???\u201d or \u201cAvant\/Noise\u201d bin in your local record store. As much as Hausu Mountain\u2019s releases diverge in terms of style, the label\u2019s aesthetic hinges on the conception of music as a force to both challenge listeners and entertain them in equal measure. Any given release resists stasis, skips at will through disparate musical vocabularies, and leads listeners through dense sonic narratives that defy expectations as each new idea or unpredictable juxtaposition pierces through the cosmic jelly.<\/h5>\n<h1><\/h1>\n<h5>Doug and Max run Hausu Mountain out of their home, assuming duties themselves in designing album artwork, preparing audio in post-production, shipping physical media, and publicizing releases.\u00a0In an era of faceless promo bots and automated blog write-ups, Doug maintains a pranksterish, often surreal social media presence,\u00a0blasted out\u00a0to followers\u00a0with a few winks\u00a0in the form of nonsensical email newsletters and meme-heavy Twitter barrages. Max&#8217;s vibrant album art has evolved alongside the label itself into a hodgepodge of interlaced visual styles, weaving\u00a0video game and manga imagery into complex digital mosaics of clashed textures and colors. His art most frequently adorns the cassette format, which the label favors (along with vinyl) as the most hi-fidelity, aesthetically pleasing medium to deliver music to their audience.\u00a0While Hausu Mountain tapes and LPs leap out at listeners with monstrous eyeballs and pixelated fractals, the visuals can only hint at the sounds stored inside those objects. The psychedelic quest to nullify one\u2019s ego in the face of some overwhelming experience sits on one side of the label\u2019s spectrum, while the other side seeks to champion the idiosyncrasies and imperfections of each artist &#8211; amplifying the strangest, most adventurous, most honest facets of their personalities into musical forms that no one else saw coming.<\/h5>\n<h1><\/h1>\n<h5>It&#8217;s likely that we&#8217;ve never met, but we believe that all of the decisions you make as a person operating in this world are well-intentioned and correct in their own way and with that belief in our minds we&#8217;d like you to know how deeply we admire you.<\/h5>\n","protected":false},"excerpt":{"rendered":"<p>With one tentacle threaded through the US noise underground and one ear fixed on a worldwide online network of freak-friendly minds, the Hausu Mountain label has pumped a diverse menu of experimental music from its volcanic peak at a steady &hellip; <a href=\"https:\/\/hausumountain.com\/?page_id=2\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":446,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hausumountain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2"}],"version-history":[{"count":22,"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":3570,"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions\/3570"}],"up":[{"embeddable":true,"href":"https:\/\/hausumountain.com\/index.php?rest_route=\/wp\/v2\/pages\/446"}],"wp:attachment":[{"href":"https:\/\/hausumountain.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}